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Our Skills & Expertise

With over 20 years combined experience in data science and ad tech, we are pioneering a new way to reach your audience and scale without limitations.


We know that data is only as good as it is actionable. We’ve spent years refining the way we distill massive amounts of data and serve it up into a simple format you can use to segment an audience, glean intelligence and target users across platforms.


We also know different businesses have different needs so we’ve invested in a variety of ways for you to harness our technology. We offer self-serve software, audience as a service and we’ll even apply our NLP and machine learning technology to a data set you provide to make a meaningful impact on performance.

Data Science 0
Ad Tech 0
Mobile Advertising 0

We are data scientists and performance marketing experts.

Founder & CEO
Jai Jaisimha, PH.D.

After 20+ years in executive roles in the mobile industry at companies including AOL, and RealNetworks, Jai founded Appnique to create new opportunities for advertisers resulting from mass smartphone adoption and new consumer behavior.

Aloke Gupta, PH.D.

After growing a $100M+ business at HP, Aloke joined Appnique to apply his expertise in data science to re-imagine ad targeting and intelligence.

VP of Revenue
Kim Carlson

Kim has a 20+ year record of success with top mobile, internet, and technology companies. Her experience includes executive roles at Taptica and inMobi.

Product Management & Customer Success
Jordan Gaphni

With 3+ years in performance marketing, he brings unique insight and experience for improving user acquisition which he applies to his role as assistant product manager.

Software Development Engineer
Luke Neilson

Luke leads the deployment, automation, and active development of a full-stack distributed architecture spread across hundreds of AWS EC2 instances for Appnique.

Software Development Engineer
Robert Neckorcuk

Robert focuses on building new machine learning and distributed systems algorithms, improving scraping and data acquisition tools, and creating solid deployment and monitoring systems for these services.

Senior Program Manager
Jeff Haas

With more than 20 years spanning various leadership roles in the tech, mobile and gaming space, Jeff leads initiatives across customer experience and the product roadmap touching on all products and services Appnique offers.

Product Growth Manager
Ben Geller

With over 5 years in adtech and experience building products for the biggest advertiser in the world, Ben focuses on building products that apply Appnique technology to the programatic ad space.

Sales Development Representative
Aviva Gaphni

Aviva works to establish and nurture relationships with performance marketers, startup leaders, and brand marketers searching for new ways to improve demand gen and user acquisition.

Head of Marketing
Nick Martin

Nick brings 10 years of experience spanning brand, demand gen and content marketing to connect fellow marketers with an Appetite for efficient growth with relevant Appnique offerings.